What is SEOwl?

The new powerful standard in SEO monitoring, analytics, and automation. Track your SEO rankings, monitor your backlinks, automate reporting, and much more.

Oh no. Your website is buried 5-pages below the top search results in Google. 

To fix this, you’ve got to be a proper SEO expert, decode complicated keyword rank data, figure out your backlinks, and much more.

Or you could proactively find out what your site needs to climb the rankings.

Meet the new standard in SEO analytics, monitoring, and automation: SEOwl.

Find out what your site needs to climb the rankings by putting SEO monitoring on autopilot

With SEOwl you can track your keyword rankings, automate your reporting, monitor your backlinks and much more. It is everything you need to get your rankings up!

Get a 100% accurate ranking position for every search keyword and context you add.

Desktop or mobile, GPS precision search location, Google language, track it all!

100% accuracy? Yes! SEOwl offers a SERP view option, meaning you can see the Google results page as our system saw it. Be confident in your rankings and analyze what snippets and results are shown for your keyword.

Get actionable insights in why search results are moving up or down in the ranking

Search results are moving. But do you know why? Check easily in the ‘SERP Diff’ feature if movements are due to your competitors playing with their title or from other factors and use this information to rank even higher.

See accurate historical SEO keyword performance data & real-time updates on position changes

Don’t lose track of how your keywords performed in the past. See the progress you made since the beginning, visually.

Sync your data with your Google Search Console data and get the CTR, impressions and clicks of your keywords.

You work hard to build your backlinks. What if one of them gets removed or turned no-follow without you noticing?

SEOwl’s daily monitoring system alerts you instantly when something changes in your backlinks so that you can react quickly before losing your rankings.

Include the cost of your backlink acquisition to easily manage the budget of your link building campaign.

Get advanced visuals to characterize your backlinks portfolio. Detect unnatural patterns and act before being penalized by Google.

Communicate your results visually with the drag & drop reports designer. With advanced branding and customization options available, to make your branded reports shine!

Download your reports or automatically send them by email through SEOwl or one of your own mail server.

Since 2013, Google encrypts organic searches. Therefore in your Google Analytics, your organic keywords appear as “(not provided)”.

Yet using the SEOwl algorithm, the tool can estimate the number of conversions and revenue generated by your keywords.

How does SEOwl do this?
By combining your Google Search Console data and your Google Analytics data and using your landing pages as the link between the two, we are able to get meaningful results out of your data.

The keywords from Google Search Console are mapped on the landing pages from Analytics, proportional to the clicks they generate.

Integrate Google Analytics with SEOwl and get a full overview of SEO performance, conversion rates, and ROI directly in SEOwl. 

Don’t want to use Google Analytics integration? You can also use the simple, privacy-friendly but powerful SEOwl Analytics.

You can add the ultra-lightweight SEOwl Analytics script to your website and you are all set. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.

Define goals with the different triggers available and see how much ROI you are generating – and what can be improved.

For every website you add, SEOwl creates a unique dashboard with all SEO metrics in one place. You can find an example shareable dashboard here.

You can share this dashboard with anyone you want with a unique shareable link that displays your analytics, keywords, backlinks in read-only.

You can customize what is shown or hidden directly in your settings.

This enables you to give access to your SEOwl data to a client or your team without having to create an account for everyone.

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