Surfer is the Content Intelligence tool that merges content strategy, creation, and optimization into one smooth process – to help content teams grow brands, organic traffic, and revenue.
Surfer SEO is the Content Intelligence tool that merges content strategy, creation, and optimization into one smooth process – to help content teams grow brands, organic traffic, and revenue.
Surfer’s mission is to support everyone in delivering the best, most relevant content and raise the quality of the web. We believe marketing results and user satisfaction go hand in hand, and you should never sacrifice one for the other.
Thousands of content, SEO, and marketing specialists use Surfer to accelerate their digital marketing. With Surfer’s smart algorithms, you will quickly find the best content opportunities, create a content strategy for months ahead, and write compelling pages based on data-driven guidelines.
Surfer’s main goal is to help you create & rank your pages faster than ever.
Surfer will provide you with guidelines based on SERP (Search Engine Result Page) competition, machine learning algorithms, and NLP (Natural Language Processing).
The guidelines will help you design a content plan, create high-quality pages for your keyword, prepare fast and accurate content briefs for yourself and your writers, and audit your existing pages—in a way that's both user-friendly and SEO-oriented.
Using Surfer will save you the time you’d otherwise spend on research and increase the accuracy of your work by providing you with relevant data.
There are hundreds of ranking factors that Google algorithms take into consideration, and content is just one of them. Using Surfer doesn’t guarantee you’ll rank number 1—but it does guarantee your pages will be of the highest possible quality, which maximizes your chances of high rankings. Think of Surfer as your content marketing & on-page SEO consultant.
NLP stands for Natural Language Processing.
The NLP-based algorithms at Google interpret the meaning, structure, and sentiment of your text. They assess how relevant your content is to your niche, which impacts your rankings.
At Surfer, we use NLP to extract the entities (relevant words & phrases) related to your main keyword. With NLP-based guidelines, you’ll know which terms you should use, where, and how often - to let Google know your content is relevant to your target query.
You can choose between two sources for our NLP guidelines: Google NLP API or Surfer’s original NLP engine. Here’s more on the difference between the two.
The payment methods we accept are credit and debit cards (for monthly & yearly subscriptions) and bank transfers (for yearly subscriptions only). Unfortunately, we do not support PayPal payments.
Your credits will reset monthly — just like in the monthly billing plan.
Yes. Upon registration, you’ll be charged for the whole year. However, the monthly cost of using Surfer is lower, comparing to the monthly billing system.
For freelance copywriters, we recommend the Basic plan. With 10 Content Editor queries a month & and access to most Surfer features, you should have no trouble fulfilling all your projects.
For medium SEO and/or content agencies, we recommend the Pro plan.
Lifetime deals are becoming a common strategy especially for startups to get an influx of beta users.
The seller is willing to let this initial group of users get access for a one time fee to get an immediate cash injection into their business that can often negate the need for venture capital.
The other benefit is the seller gets a motivated study group of users with valuable feedback to make their app better.
However larger companies tend to be more hesitant to embrace the lifetime deal model but there are ways that it can become more appealing to them as a business.
First by getting more people on the waitlist and secondly by making adjustments to the terms of the lifetime deal that are considerate to both seller and buyers long term cashflow.
So as you can see when it comes to software, the risks are quite low to you the buyer as long as you do your due diligence.
Most reputable lifetime deal offers will offer you a money back guarantee of between 30-60 days. Beware of any offer that doesn’t provide you this guarantee.
All lifetime deals featured on Bootstrapps will include future updates and support direct from the seller.
There is nothing worse than buying an app that doesn’t work with your other business critical apps.
So make sure to visit their features page and if they don’t mention supporting your specific apps then see if they support Zapier or web hooks. This will give you flexibility for the future.
When at least 100 people join this waitlist, Bootstrapps will negotiate directly with this seller for a better deal. Share this page with your friends and colleagues as the more people who join, the more likely we are to get the best deal together.
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